Hilton Wowmaker Idea Book

illustration
layout & design

Hilton takes pride in the Meeting and Events Planners that bring meaningful experiences to their clients. They created their WowMakers program to boost the morale of travel and meeting professionals and show that they not only care about their customers, but also their employees. These professionals are known to Hilton as WowMakers, acknowledging their mission to truly “wow” clients and event attendees. Hilton wanted to give back to the WowMakers with a book for them to jot down their creative ideas and plans. I illustrated the cover as a map to represent the WowMakers' journey to successfully plan their meeting, including Meet with Purpose events and various Hilton properties along the way.